What Is a Faceless YouTube Channel? Everything You Need To Know

A faceless YouTube channel is a type of YouTube channel that makes content without showing the face of the creator. Faceless YouTube channels are often created by YouTubers who want to remain anonymous on the web. Creating YouTube videos without showing your face is a great way to make passive income in 2024. In this article, we will take a look at the different types of faceless YouTube channels and how they make money in the UK in 2024.

What Is a Faceless YouTube Channel?

A faceless YouTube channel is an anonymous YouTube channel that posts videos that don’t reveal the identity of the creator. Faceless YouTube channels often use clever camera angles and animation to create engaging content without showing the host’s face.

For example, an artist may film themselves creating artwork using an angle that just shows their hands. This could then be uploaded as a faceless tutorial to YouTube.

The aim of faceless YouTube content is to create valuable content whilst avoiding the publicity that comes with being a well-known YouTuber creator.

Faceless YouTube channels are a popular side hustle in 2024 because they are easy to create and can easily become passive over time. A video that you create now could continue to earn income for the next 10 years, as long as people are searching for your content.

How do faceless YouTube channels work?

Faceless YouTube channels work in the same way as other types of YouTube channels. Creators post regular content, build an audience and monetize their content through ads, affiliate links, and sponsorships.

The main difference between a faceless YouTube channel and a regular channel is that faceless channels do not use personal branding to build an audience. Instead, faceless channels focus on creating content that provides true informational value or usability such as tutorials or guided meditations. These videos have a use which means that they do not need personal branding to be successful.

Different Types of Faceless YouTube Channels

There are many different types of faceless YouTube channels that you could consider starting in 2024. Each type of channel requires a different skill set and offers different monetization possibilities.

Looking for faceless YouTube inspiration? View our list of 50 faceless YouTube channel ideas.

Educational faceless YouTube channels

Education faceless YouTube channels make informational content about specific topics or events. These channels are popular with students, teachers, and people who want to improve their knowledge of a topic.

Educational YouTube channels typically use animation to create videos without showing the face of the creator. Another common way of creating these videos is to use stock images and videos that relate to the information that is being discussed.

Examples of the types of videos that may be posted by an educational faceless YouTube channel include:

  • ‘What is xxx’ videos

  • ‘10 interesting facts about xxx’ videos

  • ‘Did you know xxx’ videos

The purpose of an educational YouTube channel is to help people improve their knowledge of various topics and explain difficult concepts in an easy-to-understand way.

Tutorial faceless YouTube channels

Tutorial-based faceless YouTube channels create content that can be used to help viewers understand how to do different tasks. These videos follow a step-by-step structure and can be created by filming the creator from an angle that doesn't show their face.

Tutorial videos are successful on YouTube because people find it easier to follow instructions when they are demonstrated rather than simply written as text.

The most popular way to monetize tutorial faceless YouTube channels is through affiliate marketing. Creators can mention products that they use in the demonstration and place a link to these in the video description.

Tutorial videos can be created for a range of niches including:

  • DIY

  • Art

  • Cooking

  • Makeup and beauty

  • Starting a small business

ASMR faceless YouTube channels

ASMR faceless YouTube channels create content that stimulates the autonomous sensory meridian response. This type of content can be used to ease anxiety and help people to find a calm state. In fact, ASMR is used by people as part of daily well-being routines.

ASMR content is typically created by recording soothing sounds and uploading these alongside a relaxing image. Popular sounds to record include tapping, whispering, moving sand, and brushing. However, it is possible to create this type of content using almost any sound (I could even create an ASMR of me typing this article!).

ASMR videos are created using a special recording setup that can pick up sounds in HD. Sometimes, creators’ film themselves doing the action that creates the sound. If not, creators simply upload the recording over a stock image.

Although ASMR videos seem easy to create, it is possible to earn millions per year as an ASMR creator. Here is an overview of some of the most successful ASMR creators on YouTube:

Guided meditation faceless YouTube channels

Guided meditation videos are very popular on YouTube. Channels such as Calm and New Horizon have hundreds of thousands of subscribers. The best part about guided meditation videos is that they can be created without showing your face.

Simply record yourself talking through meditation (or pay a freelancer to do it) and then upload the recording alongside a series of relaxing images or videos.

Guided meditation channels earn revenue through YouTube ads and subscriptions. It can be an excellent passive side hustle idea for 2024.

Unboxing and haul faceless YouTube channels

One of the most profitable types of faceless YouTube channels to start in 2024 is unboxing or ‘haul’ channels. These channels post videos that showcase products to audiences in an attempt to influence consumers. These channels make a lot of money because they are often sponsored by brands who will pay good money to be featured in videos.

Unboxing videos are watched by people who are interested in purchasing products and want to know more about the product before making a decision.

Clothing hauls provide inspiration to viewers who are looking to update their wardrobes.

This type of content classes as UGC content and is in high demand by brands that want to showcase products in a relatable way. It is possible to make millions from brand deals, affiliate links, and adverts on these types of faceless YouTube videos.

Can A Faceless YouTube Channel Make Money?

Yes, it is possible to make money with a faceless YouTube channel in 2024 through YouTube advertising, affiliate links, and sponsored content. Some faceless YouTube channels also create paid subscriptions for fans who want extra content. By following the right steps and putting effort into the channel, it is possible to make a full-time income by making YouTube videos without showing your face.

Read: How to make money on YouTube without showing your face.

How much money can a faceless YouTube channel make?

The amount of money that you can earn from a faceless YouTube channel will depend on the size of your audience as well as the type of monetization that you use. Realistically, a faceless YouTuber with a following of 50k subscribers and over 100k views per video could make around £4000 per month. However, the amount you could earn will depend on audience engagement.

Top tips for earning money with a faceless YouTube channel in 2024

Earning money with a faceless YouTube channel won’t happen overnight. It takes time and effort to build a profitable channel that can turn into passive income. Here are my top tips for successfully making money on YouTube without showing your face.

  1. Prioritize value. Above anything, faceless YouTube content should offer value to viewers. Unlike traditional YouTube content, it is difficult to build a following through a creator’s personality, style or humor with a faceless YouTube channel. Instead, creators should provide value to encourage viewers to subscribe and watch future videos.

  2. Avoid affiliate stuffing. If you choose to monetize through affiliate marketing, avoid stuffing your videos with too many affiliate links. This seems salesey and takes away from the authenticity of your faceless YouTube channel. Only promote products that you genuinely believe in and will provide value to your audience.

  3. Post regularly. You may notice that successful YouTube channels post A LOT. To build an audience on YouTube, aim to upload 2-3 videos per week. It may take around 3 months before you start making any money.

  4. Create something new. The best way to reach success as a faceless YouTuber is to post content that is original and offers new value to viewers. Consider putting a twist on popular types of videos or introducing a new concept into a saturated niche. However, don’t stray too far from the norm - there is a reason that existing channels are successful.

  5. Don’t give up too early. I know exactly how it feels to start a side hustle and make no money for months. This can be very tempting to give up at this stage. However, it is very normal to not make money for the first few months of starting a faceless YouTube channel. Aim to post for at least 6 months before making any changes to your plan on giving up.

Conclusion

A faceless YouTube channel is a type of YouTube channel that creates content without showing the creator’s face. These videos allow people to make money on YouTube passively without revealing their identity which is an excellent idea for anyone who is camera shy. In this article, we have taken a closer look at faceless YouTube channels, the different types of faceless YouTube channels, and how to make money on YouTube without showing your face.

Related articles:

  1. Best remote side hustles

  2. Best side hustles for mums

  3. Best side hustles for teens

FAQS

  • Yes, it is possible to make faceless YouTube videos by creating content with animation, stock images or by using clever camera angles. Faceless YouTubers can earn a full-time income through ad revenue, affiliate marketing and sponsored cotent.

  • Faceless YouTube channels are a good option for creators who want to maintain their privacy, avoid negative comments about their appearance or create content that is focused on information rather than aesthetics. In professional and informational videos, it is often better to avoid showing your face.

  • The main benefits of faceless YouTube channels include scalability, maintaining privacy and being able to create content easily without any specialist filming equipment such as studio lighting.

About The Author

Ruby is the founder of The Rich Girl Guide and has been writing content around personal finance, side hustles and wellbeing for over 3 years. You can find some of Ruby’s published articles on The Motley Fool UK, Tradingplatforms.com and Buyshares.co.uk.